Robin Hackney

Chief Marketing Officer, FairWarning

Robin is an experienced healthcare technology executive with over 20 years of leadership experience driving marketing efforts for growth and mature stage companies. She uses her expertise across marketing disciplines to convey FairWarning’s passion for protecting the privacy of people and organizations.

A serial CMO, Robin also led marketing for Azalea Health, Ingenious Med and Greenway Health. Across all three, she has enhanced brand strategy and operationalized demand generation efforts to drive growth. She holds a BSBA in marketing and accounting from Washington University and an MBA from Duke University. Robin lives in Atlanta, Georgia with her husband and two children. She loves to travel and experience diverse cultures but on most weekends you can find her exploring the parks and mountains of Georgia with her family. Except during college basketball season when she’s actively rooting for her Blue Devils.

My Sessions

International Study: Benefits, Attributes and Habits of Mature Privacy and Data Protection Programs

Despite worldwide privacy regulations changing and security threats increasing, privacy and data protection programs are still maturing. The International Association of Privacy Professionals (IAPP) and FairWarning studied over 550 privacy and data protection programs to identify key attributes and habits of mature programs that could be used to help advance organizations' privacy efforts. This session will review the key findings and takeaways from the study including why data needs to be protected and the organizational benefits, attributes and habits of mature privacy and data protection programs.

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