Jalilah Gibson

Global Marketing Director Digital Medicines
GSK

Experience in setting Digital Strategy to support great Digital Customer experience;

Bringing Key Online Channels and Offline channels together via data flows and user journeys to deliver on a more personalised experience for our customers.

Focus on execution via development of Global Standards and Process to Scale up and Accelerate solutions.

Customer Database management and setting up data flows for nimble/agile email marketing;

Consent Management including handling PII and delivering GDPR compliance .

Over 10 years Pharma Marketing experience UK/EU/Global across the full life-cycle of brands, over 5 years experience in digital marketing.